It’s Business Drive Time® in this new age, ever changing digital world.
So, who in the marketplace is doing the finest job in the business race? Who are the winners? What industries, what companies, what products, which people are leading the pack?
We are speaking with leaders across the country and throughout the most innovative industries as we attempt to answer these questions. It’s part of Alpha Board’s National Business Leadership Tour. The tour includes companies and leaders from a number of the hottest markets in the U.S. and ultimately beyond.
One of the subjects we will be discussing is the challenges and opportunities of building great brands in today’s dynamic technology world. We are speaking leaders inside well branded companies. In addition, we’re speaking with the marketing agencies and advisers that are helping promising companies manage and develop their brands in the marketplace.
We’re not looking for leaders in the cliché companies. We’ll leave Google, Facebook, LinkedIn and their peers for someone else’s tour. We’re looking for the hidden gems, the fast companies, the smaller companies, the private companies and the emerging leaders who are mastering the art of new.
We have the same philosophy as we select the cities in the tour. While New York, LA, San Francisco and Seattle may not be yesterday’s news, we’re visiting the cities that are truly winning in the 21st Century.
Technology is hot, but even technology is not just for California anymore. If you are in a city like Minneapolis, Kansas City, Denver, Austin, Phoenix-Scottsdale, Dallas, Nashville or Raleigh-Durham you may find yourself on our list of experts for the tour.
One of the topics we will be discussing with leaders is the art and science of growing great brands and achieving marketplace attention in our new, always spinning, digital age.
We’re looking for the experts that can tell us how the great brands roll.
- What are the most powerful methods and trends driving today’s new age brand growth?
- What companies are doing it right?
- Are they product driven or market driving?
- Are their brands about loyalty, clicks or both?
- What is the blend of traditional marketing, product innovation, social media, the web and personal sales?
- Is there a secret formula? Is there one strategy or many?
- How are marketers finding the delicate balance between innovation, hard work? Traditional versus non-traditional tools?
- Who are market suppliers and media companies with the leading-edge approaches?
- Who are the agencies, digital leaders and market advisers that are doing the best work?
If you are an engaged and engaging leader in today’s branding and marketing race, we’d love to hear what you have to say. We can be reached at 913 685-4850, or via email at dave@alphaboard.com.